SaaS Ecommerce Software

SaaS Ecommerce Software: Everything You Need to Know

For any ecommerce website to start, firstly you need a basic model on which you can easily frame your online store. With so many options available in the market, one bad decision of choosing the ecommerce platform can bite off more than you can chew. Especially for startups, where the funds are less and there is a lot of work to do, it is necessary to check what each ecommerce platform has to offer and where they lack behind.

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Tips To Choose Best Design Templates For Your Ecommerce Website Design?

Promoting your business with a boring layout or template could play the role of a spoilsport and bring your score down for your business. Choosing the correct ecommerce website design template has a direct impact on your visitor.

The task to choose the right ecommerce design template is time taking and requires correct skills. The eCommerce design template you choose should reflect your business in the way you want it to reach out to your target audience. However, you don’t want to be overbearing with it. Rather, it should be simple so that your visitor can get what they want easily.

Choose Ecommerce Website Design Templates As Per Your Business Needs

How would you react to a website dealing with kids apparels with a dark background and theme? Or fashion industry using flat themes? Of course, it won’t reflect the nature of your business. It would rather create a negative impact. So, precisely, it can be said that choosing the right eCommerce design template for your website is like choosing the right ingredients for your dish. Correct theme, text color, background and images are just like the ingredients that help you create a perfect website for your business online.
With the ever-increasing number of themes out there in the market, it is difficult to choose and decide the appropriate design template for your online store. Following are some of the quick tips that will help you understand the design template that will provide a clear image of your online store.

Choose Layout As Per Your Business

Look out for the right look and layout to strike the chord in the very first place. It should be according to the nature of business. For example, if you have an online baby store, then go for more relaxed color like light pink, yellow or blue.

Correct Theme Goes A Long Way

Choose what suits your field of business the best: Classic, colorful, vintage, funky etc. The theme should not go wrong.

Leave Space For Promotional Ads

Allow promotions to breathe. Give them their due space. A good placement of your promotion ad is an important perspective of running an online shop. Make sure that they are displayed in a way that would affect the shoppers largely.

Responsive Design Template
Your ecommerce design template should be open to responsive so that the smartphone or tablet users can get access to your online store.

Connect Your Website Socially

Connecting with social media is the backbone of an online business platform. You cannot afford to miss it out. Create icons of different social media to connect instantly.

Customize Your Website Anytime

Following the same colors and themes for years would make your online shop boring. Add a customization tool so that you can change your theme anytime as per the changing trends.

Include Visual Effects

Spare enough time for the visual effects of your website. After all, your business is about creating an impression. Visual effects are nothing different than the first impression that you create for your viewers.

Check Browser Compatibility

Last but not the least; you don’t want the browser to screw up your website because of the incompatibility. Right? Be careful with the framework for that otherwise all your hard work would end up being a complete waste if doesn’t work with popular browsers.

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Logo Design Services

A To Z About Logo Design For An E-Commerce Website

With the ever-increasing competition within e-commerce industry, it has become important to distinguish your e-commerce business from others. Wondering how to do it? One of the best ways to let your business stand out among others is through branding. Logo is the first step towards creating a brand for your business. It is that visual element that will create your own identity, symbolizing your products and services. Hence, logo design becomes an essential work for your business marketing.

What Is A Logo?

A logo can be a symbol, sign or emblem that is associated with your products or services, ideas, beginnings or nature of the business.

Designing a logo for your e-commerce website involves a lot of experimentation with colors, fonts and shapes. Every minute detail like space between the letters and harmony of elements, etc. must be checked in order to come up with a brand image that accurately and concisely represents your e-commerce business.

How To Design A Logo For E-commerce Website?

Brainstorm with Your Team
Although, many famous logos today had sprouted from the creative minds of logo designer, still brainstorming with founders, logo designer and other senior employees is urged. Since, the logo is going to represent your e-commerce website; therefore, it must be designed carefully.

Before you start designing, sit down with your team and list down the suggestions. A graphic designer should also be present because he/she can provide better visualization of logo. His/her knowledge about visual arts can help you suggest the right shapes, fonts and colors. Also, a marketing expert can tell you about the latest trends emerging in the e-commerce business.

Provide Enough Room for Changes
Flexibility is a feature that is essential for an ideal logo design. It should be able to embrace alterations that might be necessary as your business expands. The logo design must be simple but holds every essential message that you want to convey to your target audience. But it should not be too simple that does not appeal to your audience.

Choose Relevant Colors
It is not necessary for a logo to be colorful. Actually, one or two colors can already make it more distinguishable. You must understand the ‘color psychology’ because colors send messages to the brain on the subconscious level. For example, banks, real estate and insurance companies use blue because it represents tranquility and trust; while food companies use red and yellow because these colors stimulate appetite.

Think Of Emblematic Typography
Typography is another vital element in logo design. You may use an existing typeface or create your own. Whatever option you choose, make sure that it is simple and readable. Avoid typefaces that will go out of date because your logo will become your identity for life. Make sure that you don’t use a typography that makes your logo look timeworn and irrelevant. For example, if you are selling men’s wear, do not use girly typefaces because it contradicts with the masculine nature that signifies your business.

Be Inventive and Simple
The logo for your e-commerce site must stand out from others. Hence, it should be not merely a combination of typical shapes. Without a distinctive logo, your business will remain unrecognized, despite its excellent quality. You may use typical shapes and just tweak them a little. Add some typefaces or colors and you would come up with a logo design that the world has never seen before. However, keep the logo simple. It should not be too complicated or crowded to the point that it would confuse people on what you are really trying to say.

How To Make Professional Logo Design?

Designing a logo for an e-commerce website is something that should be taken seriously. As mentioned earlier, it is going to represent your business’ identity. A bad logo design is going to make people hesitate to do business with you. Therefore, use a logo that expresses professionalism and quality.

If you are among those entrepreneurs who don’t have vast knowledge about logo design, then hiring a professional logo designer will be a brilliant idea. There are various websites that offer logo design services as low as Rs. 500. Click here to know more these services. Look out for better platforms for logo design that not only represents your business goals, but also reflect the true identity of your e-commerce website.

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Top Three Secrets For A Successful Business

I got a business. I got people to manage. I got products to get, dealers to reach, customers to provide to, contents to frame, and office to whitewash. Ah! Everything is so much and since it is all to be done, there is no time for me to do anything but all this work.

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Choose From The Best Payment Gateways In India

Every ecommerce website needs a payment gateway simply because it provides convenience and security. Without it, consumers may hesitate to conduct financial transactions with the website. In order to understand the importance of a payment gateway, you must know how it exactly functions.

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