Tu&Fro – Colorful, Vibrant & Unique Cartoon Based Merchandise For Kids

Tu & Fro has been conceptualized from the age old love for interesting cartoon characters we have fondly watched all our childhood. The team has done thorough research, idealization and brainstorming to come up with the characters and the intriguing stories behind them. Each and every aspect of this brand has been created with passion and zeal. Tu&Fro has been envisioned as a brand that shall become a favorite among each and every kid out there.

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Crudeco – Private label brand for the youth to get affordable & trendy designs

We have the story of Crudeco with us, it is simple yet very different from the rest. The brand is an idea by 2 friends – Mithun and Vivek. Both were crazy about fashion and wanted to have their signature brand for the young and the rebellious ones. They wanted to give the youth a taste of the modern trend in an affordable budget.

Crude entered the apparel market at a time when there are thousands of options available for the consumer. But what unique they have to offer is a raw concoction of products that will help you stand apart.

How did you come up with the idea of creating your own store?

We brainstormed different options and finally decided to come up with a website that is unique bold and international in style. We didn’t want to follow the market leaders. We wanted to be new and stylish. And there comes KartRocket.

crudeco unique products

What is so unique about your online store?

Our store design itself is unique. We tried our best to be first of its kind. In our products too we tried to bring new and unique styles. We wanted to experiment new styles. Bring those styles that other indian brands haven’t tried their hands on. Also we work with young bright minds – Our USP is that we promote designers as much as their designs.

What were the major challenges did you face while starting up?

Financially we had no backing. It was just our whole career saving that we used, We did not involve investors and had no business knowledge. Had no contacts or mentors. We had to start from the scratch. We hit several roadblocks. Our launch was delayed for months due to production issue, website customization, logistics and warehousing issues. Both of us were working professionals, we had a really hard time managing our life and our dreams. It was tiring and exhausting but we enjoyed every moment of it.

Any learning you want to share with fellow entrepreneurs?

Rebel the world. Follow your dreams. Never give up because my friends you have just one life to be YOU. So be you. You may fail but only to win later. Do not stop until you win

How was your experience with KartRocket?

Awesome. A million thanks to the team for being the best team i could hope for. They listened to every needs i had and gave their best to deliver the same. Yes it took time but i’m happy how the site turned up. Thank you KartRocket for delivering to my expectations. And i would like to thank the account managers for taking special interest in our store to shape it to international standards and coming up with suggestions and improvements.

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Swadesi – Exclusive Website For Indian Artisans And Craftsmen

We have the inspiring journey of Swadesi with us today, its a unique website which only sells Indian Traditional Handicrafts. It also aims to project the ancient traditional art and the heritage of our India. This website is a platform provided to the extremely talented artisans and craftsmen of our country to showcase their talent through their products, to the world.

Tell us something about the store owner-the brain behind the brand?

The idea was conceived by Mr. Suraj Jha, a commerce graduate from Kolkata. His idea behind doing such a kind of business is to help entrepreneurs grow and also keep the society benefited & aware about the heritage of India. He is inclined towards philanthropic work which helps society in different ways. He also owns an NGO as well named SAPNEYY FOUNDATION. The motive behind starting swaadesi.com was “Zero unemployment better society” which is linked with engaging people in making handicrafts and selling them on swaadesi.com

How did you come up with the idea of creating your own store?

As the idea was unique and the products were special it needed a special platform as well which focuses only on the importance and uniqueness of the product and thus the idea came in our mind to have our own store.

What is so unique about your online store?

Uniqueness about this store is the idea of putting up the cultural and traditional heritage of a country in front of the world so that everyone comes to know about it. Every country has its own cultural and traditional heritage which can be witnessed in their style of living either it can be in wearable or the way they decorate their home. We are just trying to put up these heritage in our online store from where anyone and everyone can become a part of this. The uniqueness not only stops here but it is again extended on providing a platform to those poor artisans and craftsmen who have their talent as their ultimate source of earning their livelihood.

Swadesi product images

What were the major challenges did you face while starting up?

The main challenge which we faced and still facing is convincing the artisans and craftsmen to sell their product online. As they are not aware of these online most of they don’t even entertain us. But we need to make them understand how this online platform can help them and generate more income. We have now successfully added many vendors all over India and gradually the number is increasing of vendors.

Any learning you want to share with fellow entrepreneurs?

The idea of doing something different is not enough you need to bring out that idea from you and make it work. In this long journey have learned many things most them were from my mistakes and lack of confidence in the idea. My suggestion to fellow entrepreneurs would be If your are going to do something best it takes time. Be confident on your idea.

How was your experience with KartRocket?

Kartrocket has been like a boon to us in this project not only by providing a budget price for starting the website but they also provided us with a dedicated account manager who has helped us in every single step where we found any difficulties. We have already recommended many of our friends to use kartrocket for any sort of startup project. Once you are with KartRocket you will definitely get guaranteed satisfaction

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Nine Maternity Wear – Comfortable and Stylish Merchandise For Pregnant Women

Nine Maternity Wear is a startup by a women and for women. It is solving the problem which most of the expecting women face, compromising between style and size.

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PinkCuckoo – A Unique eCommerce website which focusses on rare ancient art of fabric

PinkCuckoo is a young enterprise thriving to give a new dimension to the world of fashion with an aim to bring forward the rare ancient art on fabrics. It curates its designs from the interiors of India and give them a modern touch to stimulate new ways of expression.

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