Discover New Channels To Sell With SEO
Initial Analysis: In order to start the SEO process the first step is the analysis for the client. The initial analysis is evaluation of the current state of the site from a SEO perspective. We would also be doing initial keyword research in this phase the where a list of suggestive keywords would be shared with the client from which the client can select the keywords which the site would be optimized for.
The activities in SEO process have been divided into 2 parts:
- One Time Activities
- On-going Activities
One Time Activities
Title Tag Optimization
One of the most crucial phrase for any SEO client, it will either make or break the SEO project success. The title tag is would created using the targeted keywords.
Meta Description Tag Optimization
Meta tags consists of Meta Description or Description tag on the every HTML page. This impacts the CTR (Click Through Rate) for the listing. The description would be made relevant to the targeted page setting clear expectation for the user.
Click Through Rate Analysis and Optimization
We would be setting up the Webmaster account for the client. In this segment we would evaluate the current CTR and based on the analysis we would be making changes to the existing descriptions to improve the CTR.
Primary, Alternate, and Variation Keyword Analysis
Our SEO team would do a wide keyword analysis in which would ensure that the client has a wide base of keyword to choose from and then rank upon.
Content Quality and Quantity Optimization
Our SEO team would ensure the site has proper content on all the targeted pages. They would give guidelines how to structure the content and also if required they would get the content written for the targeted sections. The content on the pages have to be specific and in sync with the keywords targeted on that page.
H1 Tag Analysis and Optimization
All targeted pages would have specific H1 To H3 Tags. These are heading tags which help pass information to the search engines that what is the page about and impact the overall rankings for the website.
Landing Page Analysis and Optimization
Our SEO team would evaluate all the targeted pages and ensure that they are complete from SEO perspective.
Keyword Cannibalization Analysis and Optimization
Our SEO team would ensure that there is no keyword cannibalization i.e. one keyword is not killing the performance of another. This would be ensured by proper segmentation and targeting. Each keyword gets proper visibility on the search engines.
Duplicate Content Analysis and Optimization
Having the same content across multiple pages across the website results in duplicate content which can not be good for the user expericne. Thus it becomes necessary to remove all the duplicate content on the website and ensure that each page has unique content as per the theme of the page.
Back Linking Analysis
In case of an old website which has been into existence for decent period of time, we would be doing an extensive back links analysis for the website, in which we would evaluate the current backlinks for the site & ensure all the improper or low quality backlinks are removed and de-indexed from the major search engines.
Footer Links Analysis and Optimization
The footer section should have backlinks for all the major sections of the website. All clients websites would have a proper footer section. There would be no broken or improper links.
Redirects 301 and 200
Every page has server response code attached to it, all non functional URL or pages should have proper redirect placed on them. The SEO Team would setup 301 permanent redirect to all such pages which are of no consequence for the client. Example site would open with only www always never without it.
Site Speed Analysis and Optimization
The load time for a site is an important factor in the ranking for the site. Our team of experts would work towards reducing the site load time by giving various suggestions like reducing image size & code modulations which would help bring down the site load time.
Mobile traffic contributes to almost 60% of the traffic for various verticals, thus its required to have a mobile optimized website. Our platform offers responsive themes but still the team of experts would ensure that no components of the site broken on the mobile.
GEO Targeting Optimization
We would setup the proper GEO Targeting for the client on the webmaster tool, this gives the signal to which default region the site is targeted to and in which search engine to rank it on.
Open Graph Tag Optimization
Social media sites are the major drivers of most of the web’s traffic. Consequently, the ability to harness the power of social meta tags is a vital skill for today’s marketers. The tags can affect conversions and click-through rates hugely. We would be implementing OG tags for FB.
Use of Schema Markup
Rich snippets add value to search engine results, we would implement all the applicable Rich snippets on the site. These would help improve the visibility of the website. Example Ratings & Reviews.
Article, Blog, Guest Post, Press Release Creation:
We would creating content for the client website. The purpose for all these content would be generate backlinks and spread awareness for the site.
1. Directory/Articles/Blog/Press Release
The content written would be then submitted various listing websites for the purpose of acquiring backlinks for the site. All these activities would help in improving the SEO results for the clients.
2. Links: Forum/Contextual/Blog Commenting
All these activities would be carried for creating backlinks for the site. In Forum we would creating backlinks on leading form/discussion websites. Contextual links would be taken from high authority pages. Blog commenting would be done on same theme related blogs.
Robots.txt and Sitemap Submission Tools
Automatically generate Robots.txt and Sitemap.xml files for Google Crawlers to easily index or not to index your website. These files will help your website to rank well on search engines.
We have taken complete care of your SEO needs. Redirect your webpage automatically to another page and making your website more SEO friendly. This way, you can avoid 404 errors on your website.
Optimize your online store for Local SEO so that your audience can search your store and its location. Just enter your store details like name, address, etc and local SEO microtags will be implemented, making it Local SEO ready.
Include extensive SEO features like Auto-Generated Titles, Tags, Meta Descriptions, Image ALT Tags and URLs, or use your own to avoid any nitty-gritties of the same. Optimize every product, category and static page for easy discovery.
SEO Tags and URL’S
KartRocket comes with a bunch of pre-bundled SEO tools to help boost your online stores rankings. All themes and HTML is also fully SEO ready so that your site gets extra brownie points with search engines.
Free SEO Tools
Earn those extra brownie points by creating a website that is not only loved by your customers but also search engines. Enhance your store rankings on popular search engine, using our SEO tools and increase brand visibility at zero cost.
KartRocket has empowered 3000+ entrepreneurs, SME’s and retailer with their online stores. It is not just a website builder platform, it’s an end to end eCommerce solution with all the features you require to create an online store, run & grow your online business.