Cross Border eCommerce Sales

What Makes Cross Border eCommerce Sales Go Up

With the positive global market scenario and progress of eCommerce, cross-border retail sales are expected to grow twice as fast as the domestic sales sector. With new provisions and regulations in place, retailers have now come out of the hindrances related to cross-border retail and are really enjoying great returns. With increased dependence on social media and digital penetration, international business has eased and more retailers have come up with ideas. With increased interaction on social media, people are able to share their knowledge more than before.

Read More
eCommerce Checkout Optimization

How to Optimize eCommerce Checkout Process to Surge Sales

Surprising it may sound but the average cart abandonment rate in 2017 was around 67%. And worse, most customers abandoned the carts just before the checkout page! So what are the reasons why customers leave their cart at the last minute? Most times, it’s because of the poor checkout experience, such as slow load times, useless information, and limited payment options. As per the Baymard Institute, some of the main reasons why customers abandon their carts include unexpected costs (60%), account creation (37%), and a difficult checkout process (28%).

Read More
eCommerce Sales Funnel SEO

eCommerce Sales Funnel Optimization via SEO to Boost Sales

When it comes to eCommerce, a significant amount of time is dedicated to getting the process of sales right. In this context, Search Engine Optimization or SEO plays a major role in fulfilling the process of the sales funnel.

Read More
Online Business Ideas for Bad Credit

21 Online Businesses to Start with No Money or Bad Credit

If you have a laptop, you can use it to start your next online business from your home itself. Surprising it may sound but you just need to have a laptop and an internet connection to reach millions of users across the globe and start a lucrative business. So let us have an idea of some of the most profitable home-based online business opportunities that you can look forward to.

Read More

Which Businesses Do Not Use eCommerce?

While online businesses are on the boom across the world, there are still quite a lot of businesses that do not use eCommerce. To put it simply, their business objective does not seem to have a requirement for an online business platform. So let us have an idea of which businesses do not really use eCommerce as their business requirements, and whether they can get accustomed to the eCommerce platform to enhance their reach and reception.

Usually, it is the small-scale businesses that do not use any form of eCommerce platforms. According to a survey published by SurePayroll in their monthly Small Business Scorecard, it shows that only a meager 26% of small business owners agree to use eCommerce platforms or have their own sites. On the other hand, 74% of small businesses say that they do not find any need to make use of eCommerce platforms for their business.

In most cases, a number of business factors play a significant role in determining whether at all a business will switch to an eCommerce platform. For example, the location and the target audience are two defining factors regarding the same. Most of the small-scale businesses operate within a small location and so their target audience is also limited. As a result, they do not feel any inclination to reach a wider audience through eCommerce.

Rather, they depend on conventional marketing mediums like word of mouth or local classified ads to promote their products. If a small scale entrepreneur opens a shop in a convenient area of a locality, it does him quite good as lots of people will automatically walk in there and start buying.

Secondly, most of the small-scale businesses do not have a huge product base and so they do not find the need to reach the wider audience. In most cases, their products may be even based on the tastes and preferences of a particular geographical area where they are located. As a result, there is no need for an eCommerce platform to promote the items.

Last but not the least; budget plays an important factor for businesses when it comes to eCommerce. In case of small businesses, they would rather prefer to have a small brick and mortar store rather than a website. They mainly depend on the regular customers who walk in and shop rather than tech-savvy users. Moreover, small-scale businesses prefer cash transactions rather than electronic transactions.

Some of the small-scale businesses that do not use eCommerce may include local grocery stores, handicrafts and cottage industry stores, local restaurants and dining outlets and so on. Nevertheless, with the world turning towards technology in all aspects, it helps to make use of eCommerce for the promotion of business. Although they may not want to sell through eCommerce, they can use it to let more people know about their business and lure customers. It can be done on a small scale but may yield great results for the business.

Read More

Thank You for contacting us. Our executives will call
you shortly.