Are You Doing It The Right Way? Do’s And Don’t About The Right SEO Plan

While implementing the right SEO techniques it might seem that you are playing a tough game with the search engines. On the one hand, you have to follow the rules and on the other hand you have to gear your efforts towards following the right techniques. The trick is that the rules of search engine optimization changes often and you have to keep pace with the changing state of affairs. A lot of companies prefer hiring experts for this purpose and count on their efforts but it is good to have an understanding of the efforts that count on making your business big.

Take a look at the do’s and don’ts of SEO

Writing engaging contents and not becoming obsessed with backlinks
When you write quality content you end up creating a difference between a regular website and the one that makes a presence on the internet. It is important to write contents that have been properly researched by the writers and resonate with the products and services of the business. Although there are a lot of business owners that still go out of the wits when it comes to backlinks but the truth is that creating backlinks is not the only thing that makes the right SEO technique.

Use keywords but do not stuff your contents with them
When you start writing articles for websites, make sure that you have researched the keywords that are targeted towards the success of your business. On the other hand, you have to make sure that your articles are not stuffed with keywords that make them boring and dull eventually. Remember that you are writing contents for the audience and not the search engines.

Get backlinks from relevant websites and use the correct links
For optimizing your websites in the real sense, you have to obtain backlinks from websites that are relevant to your business. To avoid getting penalized by the search engines, you have to stay away from backlinks that are irrelevant as you might end up connecting with businesses that do not belong to your niche.

Create avenues for others to establish links with your website and avoid external links
While it is bad to ask for links from websites, but you can create a personalized approach and appeal to the webmasters to link your website with small widgets without being forceful about your actions. However, you must never establish links with those websites that have too many external links which indicates that the quality of the website is seemingly low.

Creating infograhics is good but writing guest posts for irrelevant websites is bad
If you want to invite quality and relevant traffic to your website, creating infographics is a good idea to stay ahead of the competition but do not get lured by websites that do not resonate with your business and write guest posts which can create a disastrous effect on your optimizing efforts.

The SEO trick
It is hard to tell which optimizing technique will appeal the audience but making too many mistakes can lower the presence of your business on the search engines and destroy its purpose. Following the do’s and don’ts of SEO techniques can have a compelling effect on your business and make it successful in the long run.


Puneet Bhalla

Senior Marketing Manager at Shiprocket

7+ years of experience in growth hacking and product marketing. A passionate digital marketer with a great blend of technology. I spend most of my time upskilling and experimenting, for my love of doi ... Read more

Puneet Bhalla

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