Stylokart: Bringing Closer To Rare International Fashion
Tell us something about the store owner-the brain behind the brand?
Mr. Tabraiz Shaikh is the owner or Stylokart.com, a civil engineer by academics and a builder by profession, based in Goa. Tabraiz saw the vacuum as far as western apparel is concerned. The trendy western clothing in Branded segment is very expensive, but very few know that the same quality and design are available in unbranded or private label lot, mainly from far east. Therefore, you see the best of fashion on the streets of Hong Kong, affordable and reliable.
How did you come up with the idea of creating your own store?
Tabraiz wants to invest in futuristic business and understands that e-commerce is not limited to big budgets, but soon going to become a common practice among retailers. In a couple of years, most of the retailers are going to have the online store and probably serve to local market. Abhijeet Sojwal, who has worked for the top 2 ecom sites, joined hands and initiated Stylokart. We are not dreaming of becoming Flipkart or Jabong, and also not looking at million dollars VC. We are just a small fashion store and will give rare to find, good quality products to young women.
What is so unique about your online store?
We buy private label clothing from importers in small quantities, which is not easy to find in Indian Markets. The big brand label these dresses are double or triple in price.
What were the major challenges did you face while starting up?
Not really, because we are moving slow and just want to be there, without blowing huge money on trial and error.
Any learning you want to share with fellow entrepreneurs?
Are you desperate to see First Day First Show, and face all the crowd and struggle? Or, you want to wait till tomorrow with greater luxury and space? Starting an e-com biz and becoming a hero overnight is expensive with no guarantee of success. Moving slowly always works.
How was your experience with KartRocket?
KartRocket started with a lot of scope for improvements and gaps. However, they gave opportunity for several small players to enter into the pool. We are happy with KartRocket. Technically, we can build our own store, but with KartRocket it is much easier, at least for small store.
Stylokart offers you unique yet trendy apparels, jewelries and bags that will redefine your fashion style. Visit www.stylokart.com to start shopping today
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