Touch Patiala: A Complete Online Store For Today’s Women

touch patiala

Tell Us Something About The Store Owner-The Brain Behind The Brand?

Neelam Adlakha founded Touch Patiala. She is a fashion designer by profession, having a dream and vision to contribute towards strengthening the traditional values of the country. She believes that through her ethnic clothing line, she can do her bit to keep us closer to our cultural roots and glorious past of our country.

How Did You Come Up With The Idea Of Creating Your Own Store?

I’ve always cherished the idea of having my own brand. It has been a dream for many years, but due to my commitment to my family, especially raising my two wonderful kids, this was not possible. Now I believe the time has come to fulfill my dream. I want to be able to provide, to all women, the best Indian wears at their doorstep without any hassles.

What Is So Unique About Your Online Store?

Touch Patiala is committed to the woman of today to celebrate the modern woman. We, at Touch Patiala, aspire to add value to the personality, confidence, beauty and elegance of the women. We have an endeavor to constantly bring new collections to ensure that the modern women look ever elegant with our clothes. We prefer to handpick, design and source the highest quality Indian wears for our customers from all across India. Today, we have a wide selection of Anarkali, Straight Cuts, Patialas, Lachas and Designer Sarees. We also plan to launch a wide range of ethnic accessories to make it a complete online store for the women.

What Were The Major Challenges Did You Face While Starting Up?

There are surely challenges when you start a business. Setting up a credible supply chain is the key, where a business like us has to pay special attention to get the latest trends and highest level of quality at a good price for our customers. Many of the other smaller challenges were made easy by KartRocket with services like ShipRocket, Traffic IQ etc.

Any Learning You Want To Share With Fellow Entrepreneurs?

Stay focused to your core values; be patient, it takes time to get going. Ensure we are able to add true value to our customers and truly satisfied customers will become our ambassadors for the future.

How Was Your Experience With KartRocket?

The experience with Kart Rocket has been amazing. I would say that the ease of doing business which Kart Rocket brings for startups like us is extremely helpful, You let us focus on our core business and take care of the rest of the things , this is the biggest support any startup can get.

Touch Patiala is a complete online boutique for women who are looking for a perfect ethnic look. Shop for the latest Indian traditional wear that matches the latest fashion style and provide comfort at the best prices.

Your online store could be next! Reach more potential customers and get your start up saga featured on KartRocket. All you need is to fill in your details on KartRocket featured page and we will help you take your brand to another level…for free!!!


Saahil Goel

Founder & CEO at Shiprocket

Saahil Goel is Co-Founder and CEO of Shiprocket, a data-driven logistics aggregation platform that drives efficiency in India’s eCommerce logistics by connecting online retailers with logistics prov ... Read more

Saahil Goel

CEO and Co-Founder,

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